Born Lucky

Live a whole life, one year at a time.

Arrive in a neon city at 18 with a first job and 10,000 coins. Every year asks something of you. When the life ends, your heir takes it from there.

Download on the App StoreGet it on Google Play
A life from Born Lucky, as its life card tells it.

The life of

Agnieszka Kowalski

Died at a great age, still correcting everyone’s grammar.

  • Founder
  • Married
  • A million
  • A good soul
  1. Age 18Arrived in the city with10,000 coins
  2. Age 32A child
  3. Age 37Married Gilda
  4. Age 44Started a company
  5. Age 52A million
  6. Age 86Gone, with4,833,751 coins

One life, start to finish

Real screens from the game, in the order a life meets them.

  1. The arrival screen: choose a name, a face, where you come from and your first job.

    Arrive at 18

    Fate deals a name, a face and a hometown. Keep it or change it.

  2. A moment from the city: over takeout, the wedding talk gets serious. Three choices, and the full ceremony shows its cost.

    Every year, a choice

    Love, work and money. Some choices cost you.

  3. The ladder: ten rungs of work, each with its pay, and the school that opens the next gate.

    Climb ten rungs

    From a first desk to 500K a year. School opens the gates.

  4. The family book: the line's wealth, its badges, the spouse and the heir apparent.

    Raise an heir

    Marry, have children, and hand the family on.

  5. After a death: continue the line, start a new family, replay the life or take the weekly challenge.

    Then the next life

    Continue the line, replay the life, or take the week’s challenge.

What’s in a life

A whole life

  • Jobs on a wage ladder, degrees that cost coins, and loans that compound.
  • Dating, marriage, children and divorce.
  • Property to let out or run as a business — and to lose to the bank.
  • Over 500 written moments. Plain words, real consequences, one joke at most.

A dynasty

  • Every life ends on a card that keeps the score.
  • Your heir inherits the property, the debts and the family book.
  • Every generation is free. A line goes on while it has an heir.
  • Share a life code: a friend plays it with the same start and the same luck.

Free to play, with no ads. The city has a casino after dark if you want it — the life never needs it, and nothing you buy changes the odds.

House rules

Four commitments. Each one describes the software as it ships, not a promise for later.

Virtual money only
Coins and chips never have real-world value and can’t be redeemed or cashed out. Nothing we make offers real-money gambling or prizes.
Decided on our servers
Outcomes are settled on our servers, never on your device. Paid items can shape a game around you, never the odds.
No ads in play
Nothing we make asks you to watch an ad to keep playing. Born Lucky ships without an ads SDK at all.
Your account, your call
Play as a guest. Sign in only to back up progress. Delete your account and its data from a page, not a support ticket.

The city is waiting.

Born Lucky is free to play.

Download on the App StoreGet it on Google Play